Our Blog
Welcome to my blog! This is a place where I share my story of becoming a Marketer (and how you can become one, too!) and share some articles to help you grow your business and maximize your return.
Spread The Joy – Gift Giving The Hygge Way
Gift giving is one the most fulfilling aspects of the holiday season. Generally, people will think of the joy in receiving a special gift for the holidays. But being the giver of a meaningful gift can be even more gratifying. Great gifts are really more about the...
Hygge: A Sensory Experience for the Holidays
3 Simple Ways To Make The House Smell Amazing As humans, our sense of smell plays a large role in our everyday lives, whether we realize it or not. Scents have the ability to change our mood, change how we interact with others, and even play a large role in our...
Going Hygge For The Holidays
A Hygge Holiday Is All About Peaceful, Quiet And Cozy Surroundings Hygge, pronounced (Hue-gah) is a Danish word originally derived from an Old Norwegian word meaning well-being and protection from the outside elements. Denmark has notoriously cold, long winters. The...
Putting It All Together And Formulating A Solid SEO Strategy For Your Site And Your Business
In previous blog posts I’ve shared quite a bit of information with you about coming up with a solid SEO strategy that can boost your rankings and the traffic Google and the other search engines send your way. By the way, I haven’t spelled this out yet, but Google is...
Let’s Talk About User Behavior And What It Has To Do With SEO Rankings
The best SEO campaign and high rankings won’t help you if you don’t take user behavior and preferences into consideration. It starts with things as simple as what keywords and phrases you choose to rank for. If you pick something that your ideal customers and client...
Improve Your Conversions: Split-Testing Simplified
For all of you who love science, experimenting and problem-solving, you are really going to love today’s post. We are going to chat all about the “science” behind increasing your email marketing conversion rates through split testing (AKA A/B Testing).
Finding Gratitude in the Random
Let’s just take a moment to acknowledge together that this year has been hard. Our plans have had to be changed, adjusted or cancelled over and over again. Just when we think we’ve found a routine to settle into, yet another unknown or unexpected factor gets tossed...
How to Improve Your Conversion Rates with Three Simple Changes
Landing pages are an essential part of getting your products and offers out into the world to build your list and increase your sales.
They don’t have to be complicated but they do need a few essential components in order to be effective.
I’m going to share with you 3 components you definitely want to include in your landing pages to help increase your conversion rates.
Ask these questions when building your email list.
As an email marketing pro and automation queen, here’s the question that’s always on everyone’s mind when they start thinking about mailing lists: “Which service should I use?” You’ve probably wondered yourself, and maybe even spent a few hours (or days, or weeks)...
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